Bet365 Bonus Code | SPORTSMAX for Oct 2021

The Bet365 sign up code is SPORTSMAX for 2021. Bet365’s new customers can enter the SPORTSMAX bonus code during registration. The code works for all: sports, casino, games, bingo and poker offers available in each country.

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Bonus & Offers details
Up to £100 in Bet Credits for new customers at bet365.  

Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. The bonus code SPORTSMAX can be used during registration but does not change the offer amount in any way.

Expires on: 31-12-2021
Last check: 2 days ago

What is the Bet365 Bonus Code for ?

Bet365 UK Bonus & VIP Offers for 2021 Bet365 Bonus Code 2021
Sports Betting Open Account Offer Up to £100 in Bet Credits for new customers at bet365.
Casino Casino at bet365 - Up to £100 New Player Bonus!
New Casino customers only. Deposit min. £10. Applies to first deposit to Casino only. Max. bonus £100. 20x wagering (game weighting, table coverage and max. bet rules apply) on deposit and bonus to make the bonus balance withdrawable. Time limits and T&Cs apply.
Poker bet365 Poker - Welcome Package of up to €365
Time limits and T&Cs apply. The bonus code SPORTSMAX can be used during registration but does not change the offer amount in any way.

Use the bet365 bonus code SPORTSMAX and you can claim any of these superb sign-up offers for their sportsbook, casino, poker or games welcome promotions. You have to be a new customer and over 18-years old. Enter the bet365 bonus code SPORTSMAX when you sign up.

The Bonus Codes were last verified in  

bet365 promo code


Bet365 Registration Process 

  1. Click on the button “Display Bet365 Bonus Code”
  2. Look out for the “Join Now” option on the upper right section of the page and register a new account.
  3. Enter all of the relevant personal and contact information including the exclusive Bet365 Bonus Code  (you can choose not to)
  4. Complete the registration form validating all the information and proceed to make your first deposit to trigger the registration offer, use Bet365 Promo Code SPORTSMAX to register up across Bet365 products – Casino, Bingo, Poker…

Why Did I Join Bet365 using the bonus code? Top Recommendations 

There are a few specific reasons why I joined this bookmaker. Firstly, their reputation was a major attraction. They’ve grown almost exponentially in the UK over the last decade, and I truly believe that Bet365 are now the industry leader. It’s clear to see, even when landing on their homepage that the platform development is top-notch.

Secondly, bet365 is probably one of the easiest bookmakers to bet with. I know first hand that you can fund your account with just one click, and unless you are depositing some huge amount – the money deposited will be in your account instantly. I feel that you can place a bet almost as easily as you can fund the account too since the format of the site is just so convenient to use.

Thirdly, and this is something I feel quite strongly about, is that bet365 encourages winnings on their platform. By this I mean they honour winning bets well, and they do not restrict user accounts after a few successful bets. Other bookmakers have a history of doing this, even though the nature of a betting site is that players will win, and they will win big from time to time.

Finally, I feel that bet365 provides a platform that is the most user-friendly. There are so many bookmakers across the UK that have over complicated the platform by attempting to implement so many features. But bet365 is not one of those sites, and I really like that they have separated each of their products.

Of course, there are a few other reasons that bet365 holds such prestige in my opinion, but I wanted to shortlist the major factors first. Many of the other key features are discussed throughout the rest of this article.

What are the Top Features and Events at Bet365?

In-Play Betting at Bet365 

The Bet365 in-play betting setup is up there with some of the best! But to witness just how slick and easy this feature is, you first need to know how to find it. Do note that you can only see this feature after you’ve made an account and signed in.

So, after you’ve gone through the easy process of creating a player account, here’s where you can have some fun! Personally, I find that in-play betting is a great way to find value bets in certain instances. But it’s also a feature that provides some really exciting betting markets. To see the markets (after you’ve signed in), just click on the in-play link at the top of the page.

After clicking this link, the webpage will display all of the sporting events that are currently taking place. You’ll find a range of sports through this link such as football, basketball, hockey, tennis, golf and many more. What sports you will find will depend on the time of day that you click the link. Since bet365 offers sports from all over the world, you do need to take into account different time zones.

If all of this sounds a little confusing at first, don’t worry. Bet365 does an excellent job at making these markets and sections as visible as possible. For example, after clicking the in-play link you will see a shortlist of what sports are currently taking place at the top of the page. This removes the need for any excessive scrolling or searching around the site to find your desired event!

You can also see the available markets directly at the right-hand side of the event. You may find that a certain event has 50 markets, or even 100 markets or more! And the best part of it all – you can make an in-play bet with just one click. Just select the market that you want to bet on, punch in the amount that you want to stake, hit place bet, and away you go.

Upcoming Events to bet on in  

I may have already provided a sense that bet365 covers a large depth of events, and they really do! So with this in mind, what events should you be looking out for in  ? I have a few that you should definitely be keeping an eye on.

  • Euro 2021 Football

As one of the hottest competitions in football, this is an event that will be covered extensively by bet365. You’ll see all the best teams in Europe battling it out for this prestigious competition. Teams such as France, England, Portugal, Germany, Spain, and many others will all be competing. It’s definitely not one to miss.

Cash-Out Option at Bet365 Explained 

Needless to say, this is a much-loved feature of the bet365 site. But to actually have any cash out options on the table, you need to have made a bet that is going in your favour. Cash-out options can be seen by navigating to the ‘my bets’ section of the site, and here you will see what bets you can cash out as well as their value at the time.

But one thing that I love about this feature is just how simple bet365 has made it. You can choose to fully cash out a bet by clicking cash out, or you can choose to partially cash out a bet.

To do this you must click the settings button, and dictate how much of your stake you will leave in play. The best bit of this feature is that you will always be shown how much you can cash out, as well as what your potential cash out will be based on much of the stake you remove.

How to Place a Bet with Bet365?

Those that are new to online sports betting can sometimes be a bit overwhelmed about how to do it. It can seem confusing at first, but I’ve given a brief introduction right here for how to place a bet.

After signing up and funding your account (must be done to bet!), just find a sport that you would like to bet on in the sportsbook. After clicking on your desired sport, find a particular event that you would like to wager on. Let’s say that you want to bet on Roger Federer vs. Rafael Nadal in tennis. These will be presented as ‘1’ for Federer and ‘2’ for Nadal.

If you want to bet on Federer to win, you need to click on ‘1’ in the moneyline markets, and then you can choose your stake. Let’s say that you want to bet £5 on Federer, just enter that into the stake box and click ‘place bet’. There is nothing more to it than that!

What Does Bet365 Offer? Sports, Poker, Games, Bingo & Others

The offer is only for the new players registering on bet365 UK. 

Bet 365 Sports Open Account Offer: Up to £100*

New Customers only. Up to £100* in Bet Credits. Sign up, deposit £5* or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

Significant Terms and Conditions

  • T&Cs: Available to new customers only. Make a qualifying deposit of £5* or more and claim the offer within 30 days of registering your account to qualify for a 100% matched amount in Bet Credits, up to a maximum of £100*. Once claimed, your Bet Credits will be held in your account balance and are non-withdrawable.
  • To release your Bet Credits for use, you must place qualifying bets to the value of your qualifying deposit (capped at £100*) and they must settle within 30 days of claiming the offer. Only qualifying bets settled after claiming the offer will count towards this requirement.
  • Apple Pay, Google Pay, PayPal, paysafecard and all other prepaid credit and debit cards, where available, cannot be used for either your qualifying deposit or any subsequent withdrawal of returns from Bet Credits stakes unless we have successfully verified an accepted form of your Identity Documents and you have entered a Postal Verification Code (PVC), or we have successfully verified two accepted forms of your Identity Documents. See full Terms and Conditions for details.
  • Bets placed must meet certain conditions to count towards the release of your Bet Credits:

– Must contain at least one selection at odds of 1/5 (1.20) or greater.

– In market/fixture combinations that only have two or three potential outcomes (for example Soccer Full Time Result), where you have placed bets on more than one potential outcome, either pre-match or In-Play, only the outcome with your highest cumulative stake will count.

– Where a stake has been partially Cashed Out, only the remaining active stake will count.

– Where a bet has been edited using our Edit Bet feature, only the new stake on the new bet will count.

– Fully Cashed Out, Instant Games, Gaming, void bets or In-Play bets which are settled as a push will not count.

  • Your Bet Credits are non-withdrawable, and Bet Credits stakes are not included in any returns. Any returns from Bet Credits placed will be added to your Withdrawable Balance. Bet Credits cannot be used on certain products, offers/promotions and bet types. See full Terms and Conditions for details.
  • Your Bet Credits will be forfeit and removed if your account is inactive for 90 consecutive days.

*or currency equivalent

T&Cs, time limits and exclusions apply.

bet365 casino welcome offer

Bet365 Offer for Casino*

If you are a slots lover, head over to Casino at the platform and enjoy a wide range of slot games, classic table games, and exciting offer codes. Meet the dealers in the Live Casino and put your skills into practice. You can also play your choice of exciting slot titles, where you’ll find many jackpots available. Casino at bet365 is available on desktop, mobile and app. See offers on the site. Apart from traditional famous sports listed above, users can also choose and play with casino games like poker, bingo, slot machines, and live casino games, all coming with special offers and extras. You can use the bet365 welcome code SPORTSMAX but this will not change the offer amount in any way. Check here the full terms and conditions: Casino Open Account Offer.

Get off to a flying start in the Casino at bet365 with a New Player Bonus of up to £100! Deposit/transfer £10 or more and select the Offer Code BONUS100 to claim your 100% bonus.

Give your Casino at bet365 account a boost and start playing Casino at bet365’s great selection of games.

*Significant Offer Terms and Conditions

  • T&Cs: Your first deposit/transfer (minimum £10) to Casino will qualify for a 100% matched bonus, up to a maximum of £100. This is your ‘qualifying deposit/transfer’. Select the Offer Code BONUS100 when making your qualifying deposit/transfer.
  • You will need to wager the amount of your qualifying deposit/transfer (capped at £100) and bonus 20 times on eligible games before you can withdraw your bonus funds and any winnings from them. Not all games contribute, or contribute at the same rate towards the wagering requirement. Please see Full Offer Terms and Conditions.
  • Any funds that you deposit/transfer above your qualifying deposit/transfer (capped at £100) can be withdrawn at your discretion without any impact on this offer. These funds will be held in and can be withdrawn from your ‘Withdrawable balance’.
  • When this bonus is active, winnings from your deposits/transfers will be paid into your ‘My Funds’ balance. You can withdraw from your My Funds balance at any point. You will, however, forfeit the bonus and all funds held in your Bonus Funds balance if you withdraw from your My Funds balance prior to completing the wagering requirement.
  • Minimal risk wagering on all versions of Roulette (which is defined as placing bets in such a way whereby the coverage of betting options exceeds 67% of all betting options), and all versions of Baccarat (which is defined as placing bets on both Player and Banker at the same time), will not contribute towards the bonus wagering requirements.
  • A bet on a single game round cannot exceed 30% of the matched bonus.
  • If the wagering requirement has not been met within 30 days of your qualifying deposit/transfer, any funds held in the Bonus Funds balance will be removed.
  • This offer is only available to new and eligible customers.

For more information about all offers please visit the bet365 website.

Both sports betting & casino offers are compatible with the bonus code SPORTSMAX.

Key Bet365 FAQs Section

Q. How do I get my bonus on bet365 using the Bet365 Bonus Code?

  • A. The bet365 Bonus Code -SPORTSMAX can be used when registering. Bear in mind it does not alter the attributed bonus amount, so it cannot be considered an offer code.

Q. Is Bet365 legal in the UK?

  • A. Yes, absolutely. bet365 is licensed by the UK Gambling Commission. Beyond this legal aspect, it has distinguished from its competitors by having fair practices with players.

Q. Can I access the live streaming right after my registration?

  • A. Yes. Live streaming is available to players who have a funded account or who have placed a bet in the past 24 hours. Placing a bet on the event that they want to watch is not necessary (apart from with horse racing and greyhound racing)

Q. What is the bonus if I’m not a UK resident?

  • A. The bonus will appear in your local currency. No need to try to access the UK version: for international players (such as Canada or Germany), the bonus will be displayed in Canadian USD or in euros.
  • Note: using a VPN is a breach regarding the site’s T&C so it may freeze your money for that. Obviously, if you are a UK resident accessing from abroad, you are fully allowed to navigate and place your bets while you’re away.

Q. Is the Bet365 Sign Up Code valid for all sports?

  • A. Yes, the bet365 Sign -up Code  ‘SPORTSMAX’ is valid for all sports including anything from tennis, football, basketball to cricket. All sports are eligible for the welcome bet credits as detailed above. Please bear in mind this not an offer code, and does not modify the bonus amount in any way.

Q. Is there a Bet365 Promo Code for Existing Customers?

  • A. At the moment there is no Bet365 Promo code for existing customers. They do however have some promotions running for existing customers. Visit the website to check out the details and any required voucher codes.

Q. What are betting promo codes?

  • A. Many people ask “what is a bonus code in bet365” – it’s a common question? You should know that bookmakers often make bonuses and other offers available to their customers. These may come in the form of voucher codes, offer codes or other types of coupon. Always refer to the full bonus terms and conditions.

Bet365 Review

Bet365 Games Review 

If you are like me and you thought that bet365 was just a sports betting site, think again! I was introduced to a large catalogue of popular casino games. They have a wide selection of slot games including the likes of 9 Masks of Fire and Mighty Hot Wilds. But they also have table games (blackjack / roulette), card games (Texas hold’em / 3 Card Brag), and jackpot slots.

The reason that I enjoy the games section is mainly down to the variety that the site has put together. If I feel like playing Irish slots one day, I can. If I feel like aiming for a large jackpot on the slots one day, I can. Or if I feel like hitting the tables and trying to beat the dealer, I can do that too. There’s very little that I can’t access through the games section.

Bet365 Casino Review 

There are a few things that distinguish the casino product from the game’s product, as I will explain show through this brief review. The game’s product contains plenty of games that you may find on a fruity machine, or around the floors of a physical casino. But the casino product is for casino classics only (blackjack, poker, roulette).

In my personal experience, I enjoyed the quality and realism of the games in the casino section more than the games section. But there’s one key element that makes this my favourite section out of the bet365 product range (besides sports) – their live casino. I find that the live dealer experience is excellent with bet365, and classics like Quantum Roulette as well as Cashback Blackjack makes this a really exciting section.

I can’t give all the credit to the live casino, for bet365 has implemented an entertaining casino section on the whole. The bet365 poker offer, for example, will get you started at the poker tables, and give you the chance to try and outwit your opponents! And on the subject of poker – their video poker games with popular variations such as Jacks or Better or Deuces Wild aren’t too bad either.

Bet365 Bingo Review

Some members of the bet365 page often forget about the bingo section. I don’t often choose to play bingo as my first choice, but I can’t deny the quality that this platform provides.

To get things started, I think it’s fantastic that bet365 has entry fees as low as just 2p. This completely removes the need to invest a bunch of cash in order to enjoy the bingo section. I also love the fact that you can win up to £40 from just a 2p entry.

With that said, some of my favourite games in this section include Tiki Paradise Masks of Mayhem and Rainbow Cash Pots. I just think that these games give the most enjoyable experience, which isn’t to say that the other games do not provide this! Some of the others that I enjoy playing are Dynamite Digger Jackpot, White Wizard Jackpot,and Mafia Millions.

Games range between 90-ball, 80-ball and 70-ball – and the potential winnings always change. But while these games are quite standard, bet365 has made a real effort in changing the pace of bingo on their site. You can play multiple games at once, communicate with others in the games, and play a new game every minute if you were so inclined.

It really is a fast-paced environment, and it’s a product that deserves a bit more recognition for bet365.

Bet365 Mobile App Review

It is released on IOS and Google Play their application. By clicking on the button above, you’ll also be able to enter the Bonus code as a mobile player, please note using the code does not change the offer amount in any way. We loved the streaming options and the live bet section.

In order to access live streaming, the punters will need to log in to Bet365. To use the Live Streaming service you will need to be logged in and have a funded account or to have placed a bet in the last 24 hours.

The core feature of this app is the possibility to bet on games while watching the games. The touch-ID feature is also great to access your account instantly. If you have an iPad or an iPhone, the app is available in the Apple Store. But as we registered on an Android, it has no app within the Google Play Store, we had to download the APK file directly to the mobile version of the site.

Bet365 Mobile Offers

Bet365 Verdict for the UK Platforms

It is a platform that flourished and managed to stand on top of its competition due to its advanced technology, frequent updates and improvements, and state-of-the-art live features. The in-play betting system enables users to bet live while watching sports matches taking place. Newly registered clients can also use the links placed to receive their bet credits and benefit from various welcome promotions with a deposit bonus (T&C apply), which is a truly great deal for making the most of your betting. It is renowned for offering a wide range of offers and bonuses that cover many kinds of sports like football, horse racing, American Football, basketball, rugby, baseball, and Hockey.

Bet365 Pro and Cons List for


  • Legal player in UK
  • Good Welcome Bonuses for New Players
  • Various Products Offered – bet365 sports, casino, poker
  • Wide range of betting sports and markets available
  • In-play betting and live stream available


  • Odds can be better
  • Not beginner-friendly

How Does Bet365 Compare to Other Bookmakers?

An in-depth comparison between Bet365, Paddy Power, William Hill, and Ladbrokes.

Bookmakers Overall Rating Register Link
Bet365 Register now
Paddy Power Register now
William Hill Register now
Ladbrokes Register now

Does Bet365 Deserve Its Reputation? 

Before we declare the final rankings, we would like to clarify a couple of things. For example, you might be wondering why we never compared things like the customer support service, promotions, safety and payment options of the bookies we mentioned. The reason is simple, each of them is exceptional and the differences are almost non-existent. In fact, this small group is way above the majority of the competition in each of these categories.

You may have guessed from this review that bet365 is one of my favourite sites in the UK. I just feel that everything they do is done with such quality and care that they provide the best experience of their customers. They cater to sports bettors, casino bettors, live casino bettors and even bingo players. Now there aren’t too many sites that can say that!

So all in all, I’d definitely recommend checking this site out if you are in search of a new, or even your first online betting site for  !

bet365 Bingo Offers

Top 3 Questions About Bet365 

Q. Is the Bet365 live streaming service free? 

Yes, the bet365 live streaming service is free. All you have to do is place a bet within the last 24 hours in order to have access or fund a sports account. To use the Live Streaming service you will need to be logged in and have a funded account or to have placed a bet in the last 24 hours.

Q. Is  Bet365 legal in the UK? 

Yes, bet365 is totally legit in the UK.

Q. Is there a bet365 Bonus Code I Could use?

Yes, you can enter ‘SPORTSMAX’. This is a bet365 registration code only; no additional bonuses are granted.

Players located in the US can access if they are from New Jersey.

Players located in Canada can access Bet365 CA welcome offers. 

Australian players can access the bet365 registration code 365PLAY. Note that bonus offers are prohibited in Australia, due to gaming legislation.

Players based in the UK can also check the top bet365 sign-up offers.

Bet365 Terms and Conditions apply / New Customers Only / Commercial content / 18+ Responsible Gambling

This article is dedicated to the Bet365 welcome bonuses and is based on our personal experience. 

The Bet365 offer codes are valid until December 31st,

Disclaimer: The above information is subject to change, please refer to Bet365 online platforms for the latest updates.